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Marketing the Core, 9th Ed. By Kerin & Hartley
2. Marketing Simulation program chapter 1-3
For this Db activity, students are to write their opinions if marketing (i.e., marketing programs, practices, and strategies) should be considered evil. More specifically, considering a Christian perspective, can one be a Christian and design, develop, and deploy marketing strategies (consider the over-riding goal of a marketer). Additionally, student’s must provide three examples (less than three years old) of where Christian pastors are using marketing to further broadcast their message and programs.
Use appropriate APA writing standards
Include in-text citations and a list of used reference
Integrate appropriate scripture references to support claims, positions, and proposals.